Reap what you Sow!

A year ago, I stopped producing Business Matters, a weekly, nationally syndicated radio program I created in 2008. I was a bit burned out and wanted to broaden my horizons. For the most part, I forgot about the program.

Fast forward to six week’s ago – I was listening to a news interview program on the radio and was reminded of my frustration with the national media. I find the content is narrow in scope and the essence of what’s going on is missing .  I feel that the role of media is to inform listeners so they are equipped to make the best decisions possible. I initially started Business Matters to fill this perceived void.

My frustration grew over the days after listening to this broadcast and I decided to again start producing Business Matters, at least every other week. It feels great talking again with people who are making things happen. The old energy is back!

This prelude is to disclose a surprise, which is the lesson I’m sharing today.  After I ceased production of Business Matters, I left the website up with the program’s past broadcast archives. After the first new program, I was curious to know the interest it was generating. As I looked at a few months of data on our online audience, I found that over 15,000 people a month were downloading the program’s archives.

As I sat with this news, I remembered how easy it is for me to create new ventures, projects or businesses. It’s kinda like sowing seeds. Sometimes, though, I forget to consider how the seeds have grown. I end up walking away just before harvest time. This sobering revelation is just sinking in.

I wondered if you experience this as well. How often do you start things and then walk away just before they’re ready to fully blossom. Just a thought for your Saturday evening consideration.

Until later,


Author: Thomas White

Over the past thirty-five years, Thomas White has created and led private and public organizations that initiated breakthroughs in areas as diverse as computer software, publishing, printing, market research, leadership development and organizational change. The common ingredients in his success are simple. He looked beyond the limitations that others believed and found real solutions to needs that business leaders have. He attracted the best talent to translate these innovative solutions into practical products and services that were of high value to customers. He created cultures where people love what they do, work at their best and produce extraordinary results. In addition to his role as a business leader, Thomas has been a pioneer and inventor of technologies in the computer-networking field. He is a patent holder for innovations in business process and workflow technology. As part of his passion for educating others about the interface of human and computer systems, he was the co-author of “New Tools for New Times, The Workflow Paradigm”. He has also written articles for numerous publications. In 2001, he turned his attention from leading companies to supporting leadership teams in creating organizations of excellence. After many years of being a part of the machine of change, Thomas recognized that business is the most powerful force in the world. It has a major impact on public policy and governments everywhere. It is a key influence on how we use our resources and sets an example of the values that shape communities from local to global. He formed the consulting firm of Profoundly Simple to be a guide for exemplary leaders - leaders who wisely uses the power they are entrusted with to serve their constituencies first and themselves second; leaders who know that it is good business to treat people with respect, honor the environment and act with impeccable integrity – leaders who inspire greatness in those around them and by doing so create great organizations that are notable examples of success. Feeling the itch to get back into the game again, Thomas joined with two long time friends, to start the C-Suite Network. This network of business leaders offers an online network, events, services, and insights to its 500,000 member community. In addition, the C-Suite Network produces and distributes television and radio content to an audience of over 5M per month

2 thoughts on “Reap what you Sow!”

  1. And then there is the other side of this “coin”…I was involved with a start- up venture in the early 1980’s……we (our team of entrepreneurs) could have quit when it looked like we were failing but, no! We kept pressing on, trying harder, staying up many nights with little sleep, and, sure enough, we ended up losing even more money! Sometimes, the discernment of when to quit is very slippery.

  2. Yes it is. I find that when I hear a very elaborate story about whether to either stay the course or get out, it’s a sure sign my ego is at work. When, on the other hand, the answer is clear without commentary, its origin is truly from essence.

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